WHO WE ARE

JoAnne founded and is the CEO of Sproutr following a 25-year commercial multi-peril insurance career bringing underwriting, portfolio management, product, and program design expertise to Sproutr's insurance design & build practice. Prior to founding Sproutr, she held a senior executive position defining, developing, and leading the commercial lines business practice at Hippo Insurance. Prior to joining Hippo in 2020, JoAnne held leadership positions responsible for book P&L within underwriting units, MGA program management, and product development teams at AIG. JoAnne was responsible for launching the Health & Human Service practice for The Hanover Insurance Group. She led data-driven insurance product design and program operational implementation at NYC based InsurTech, Attune Insurance, later acquired by Coalition. JoAnne is a graduate of the University of Wisconsin – Stevens Point, where she obtained an undergraduate degree in Psychology. She holds an MBA from Babson College with a focus on Entrepreneurism. JoAnne is a panel speaker, advises a number of insurance and fintech start-up businesses, and participates as a mentor and educator in the InsurtechNY MGA Labs.

Nora is the COO of Sproutr. She is responsible for Sproutr’s operations functions including technology, HR and marketing. Prior to joining Sproutr, Nora led global data operations at DXC Technology where she oversaw insurance client relationships and led an analytics team focused on developing products for its global insurance & BPO clients. Her career spans leadership roles at both Fortune 500 companies and VC-backed services startups. Her previous roles include working at Aon managing its corporate marketing initiatives, and as Head of Business Development at Aon’s Global Innovation Center in Singapore where she led a corporate innovation team focused on product development of insurance data analytics products. Additionally, she has held roles as the VP of Sales and Business Strategy at Dow Jones. Nora has an MBA from University of Chicago, and was an Adjunct of Entrepreneurship at NYU SPS. Her passion for entrepreneurship also led her to cofound a startup incubator, Halo Incubator, in NYC.

Jeff is the Product Development Practice Leader at Sproutr. He is responsible for Product Development and Program Design Services, and leads a team of insurance product and compliance professionals, optimizing for flexible frameworks and execution efficiency. Jeff brings nearly two decades of commercial lines experience at larger insurance carriers as well as early-stage Insurtech companies. Most recently, Jeff was a Director of Commercial Lines at Nationwide where he led data analytics and pricing functions. Previous roles include Head of Insurance Product at a pioneering commercial auto Insurtech, where he successfully introduced a first of its kind utilization-based insurance product to market. Additionally, Jeff has held roles as an AVP of Underwriting at a commercial auto and specialty transportation insurer. Jeff has a Bachelor’s degree in Statistics from Grand Valley State University, and holds the CPCU designation.

Candace is the Underwriting Practice Lead at Sproutr. She leads the development of underwriting-as-a-service strategy and promotes leading go-to-market program development approaches across product lines with a multi-disciplinary lens. She brings more than 20 years of experience across multiline commercial underwriting and product development. Most recently she was VP of Program Underwriting at MS Transverse where she built out the Underwriting team and prioritized segment optimization, and portfolio governance within their porfolio. Previous roles held include Director of Product Development at AIG where she developed commercial and specialty insurance programs, and was responsible for improving risk modeling, profitability and compliance practices. Candace holds a Bachelor’s degree in Marketing from University of West Florida in Pensacola, and has CPCU and ARM designations.